I am particularly proud and honored to announce that I have been awarded with the Sitecore Most Valuable Professional title for 2017 in the Marketing Strategist category. That makes it a hat-trick after my successful nominations of 2015 and 2016. Sitecore has been upping their game more than ever this year. Partner tiers become more […]Continue Reading
Start using Sitecore DMS already!
‘Bridging the gap’ is a saying that really applies in utilizing Sitecore DMS: companies and brands with the bigger budgets are really getting into applying DMS and you as a hard working marketer with limited resources are still like, how am I going to do that. Fact is that budget is not the prerequisite of […]Continue Reading
“Using Sitecore’s experience platform Andy has helped our customers execute relevant, multichannel brand experiences resulting in exceptional business outcomes for our customers.”
Lars Birkholm Petersen — global director of business optimization services, Sitecore
Sitecore Digital Strategist MVP baby!
I have been biting my tongue.. hard! As this news has been under embargo, but finally I can share that I have been awarded with the Most Valuable Professional status by Sitecore! With this status, I am one of only 26 people worldwide and one of the 3 in the Netherlands to be named a […]Continue Reading
Admitted to the board of Sitecore User Group Netherlands
For over two years now, a great initiative has been emerged from an already very active community in the Netherlands, as the first Sitecore User Group Netherlands was held. The board has been putting much effort in letting this little idea grow into a consistent and frequently returning event. An event in which much knowledge is […]Continue Reading
Sitecore 8 is going to enable DMS much faster in your project roll-out
Sitecore’s Digital Marketing Suite is eye candy for many marketeers. Sad thing actually, because in many to-be-built online projects on Sitecore, the DMS part tends to get cast aside. ‘Yes, we acknowledge the power of the product, but let’s do that in phase 2’. The reasons are understandable. Building a complex web platform with complicated […]Continue Reading
Recap of day #1 of Sitecore Symposium 2014 – Europe
The Sitecore Symposium 2014 has officially been kicked off. Starting with a inspiring keynote from Sitecore’s CEO Michael Seifert, through high level sessions on the product range to more in-depth sessions with hotshots Tim Ward and Stephen Pope. It has been a very long day in humid Barcelona, but here’s todays recap: There is no […]Continue Reading
A modular way of working is key for proper content management in Sitecore CXP
Many agency sided developers and functional designers that have experience in working with Sitecore will go ‘doh’ reading this article title. Though, many companies who are thinking about integrating their online platform with Sitecore should wonder why. Well here goes: Ask three different agencies to build your platform briefing in Sitecore and it is likely […]Continue Reading
Van CMS naar Customer Experience Platform: de basis voor omnichannelmarketing [Dutch]
This article has been published on FrankWatching on Tuesday, May 28th, 2013. Marketeers hebben te maken met multichannel-campagnes, e-mailmarketing en gepersonaliseerde content. Klanten beschikken bijna altijd over een smartphone of tablet. Marketeers moeten dus met veel zaken rekening houden. Vaak gebruiken zij hiervoor een content management systeem, maar deze systemen bieden helaas niet de ondersteuning […]Continue Reading
Marketers, does your CMS fit your needs?
This article has been published on Sitecore.net on February 25th, 2013. A Content Management System (CMS) is a useful tool to manage your website texts and images. This new era of online marketing brings you multichannel campaigning, social content, email marketing and content personalization. Multiply these by the number of devices like smartphones and tablets and […]Continue Reading